Lighting: Have you ever been to a function, and you couldn’t quite place your finger on it, but the whole presentation seemed to keep your attention the entire time? Yes the presentation was informative, and you could hear the person talking, but something just made everything look really good. That was probably the lighting. As humans we are visual beings. We may not eat something that could be delicious, because it doesn’t look good. We may or may not date a person because they look a certain way. Let’s face it, looks matter. What people don’t realize a lot of the times are that good lighting makes everything look better. Staying with the whole family theme of this article, think of lighting your super cool big brother or sister. There is just something about that person that everyone is drawn to. They are always in the latest fashion and always the life of the party. Lighting is “visual energy” that gives life to events. It makes everything more appealing to the eye which makes your guests want to see more, which in turn makes them pay more attention and remember the message of the meeting. You would be surprised at what color washes or uplights can do for a stage, what a custom made gobo could do for branding, how intelligent lights and special effects can put and air of excitement in the atmosphere. Knowing the theme of the meeting and message to be conveyed gives the AV company you are working with a better understanding of what type of lighting you could use to help that message come across.
There are other things to consider or that you should be familiar with when dealing with AV. Or shall we say you should consider your cousins aunts and uncles, for your event as well. You have logistics, labor, and oh, don’t forget the overtime! Audio, video and lighting are the immediate family, but all the other relatives are just as important. A good AV company will work with you through all the details and make sure you know all the relatives, to ensure a great event.
0 comments:
Post a Comment